Definition of EduTube

by Sayraphim on May 12, 2019

At Vidcon Australia in 2018, I got together with two of the other moderators of the Australian and New Zealand Edutube Facebook group, Kelli from Kelli’s Channel and Jade from Misskokolib, to discuss the important issue

What Is Edutube?

Since this video, and especially recently in the last month or two, I’ve been trying to figure out what exactly defines EduTube for me, and I think they fall into two categories.

  1. Curriculum-based videos, where a person, usually a teacher, will make a video or a series of videos based explicitly on some part of the curriculum, English, maths, astrophysics etc, which I think is where Kelli and Jade are coming from.
  2. Educational resources, where someone will make a one off video about something that can then be used in a classroom by canny teachers. But also, I feel it’s important to note that edutube isn’t just for the classroom, for and by formal teachers and students. I’ve learnt a bunch of things from edutube videos totally removed from a school context, IE I wasn’t in schooling at the time and I wasn’t doing research on certain subjects to specifically pass a class. I like learning for the sake of learning and I’d guess so do other folk.


The YouTube Creators Academy has a educational video course, in which it states this about edutube:

There are over a billion views of learning related videos on YouTube every day. Here are a few common genres:

  • ‘Edutainment’- combining education with entertainment: Often hosted by curiosity-seeking hosts or subject matter experts, these videos provide memorable education on YouTube in a creative way.
  • Straightforward education and answers – sharing ‘how-to’, academic subjects or curriculum-based: Often hosted by teachers or experts, these videos can help an audience master a specific subject and/or learn exactly how to accomplish a task. They are usually developed around a curriculum.
  • Skill-based learning – teaching skills to enhance careers: Often hosted by professional in a specific vocation, an expert, or an organization that provides skill-based teaching.

The goal of these videos could be to inspire, inform, or empower viewers to advance or change their careers. They often help an audience learn soft skills, show a day in the life of a certain vocation, or provide job training. According to a Google Consumer survey, 18% of YouTube viewers say they visit the site to learn about or improve job skills.

Note: these are only a few of many educational formats. You can use them as a guide for channel inspiration but remember, they’re fluid—if your goal is to teach academic subjects, soft skills and also be entertaining, go for it! In the end, it’s all about making educational content that is relatable, accurate, fun, and scalable.

So they have talked about three main types, which is interesting. I feel like the second last paragraph was supposed to be part of the third dot point on skills based learning, but I do feel like this is a helpful guide to start expanding my own thinking about the actual definition of YouTube.

Edutuber from Aus or NZ? Join our FB group here:

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